
India’s AI Revolution Begins
In a landmark moment for Indian tech, homegrown startup Sarvam AI is making waves with its sovereign large language model that’s specifically designed for Bharat. Founded by Dr. Vivek Raghavan (Aadhaar architect) and Dr. Pratyush Kumar (ex-Microsoft/IBM), this Chennai-based company is challenging global players like ChatGPT where it matters most – in Indian languages, cost efficiency, and cultural relevance.
Head-to-Head: Sarvam AI vs ChatGPT
Language Capabilities
- Sarvam AI: Fluent in 10+ Indian languages including Hindi, Tamil, Bengali with specialized support for:
✓ Formal native scripts
✓ Code-mixed (Hinglish, Tanglish etc.)
✓ Romanized transliterations - ChatGPT: Primarily English-focused, struggles with Indian language nuances
Performance Benchmarks
| Task | Sarvam AI | ChatGPT |
|---|---|---|
| Hindi math (GSM8K-IN) | 92% | 44% |
| Tamil comprehension | 75% | 59% |
| Coding (HumanEval) | 88% | 87% |
Sarvam AI vs ChatGPT: Key Differences
| Feature | Sarvam AI | ChatGPT (OpenAI) |
|---|---|---|
| Origin | Made in India 🇮🇳 | US-based 🌎 |
| Language Focus | 10+ Indian languages (Hindi, Tamil, Bengali, etc.) | Primarily English, limited Indic support |
| Cost Efficiency | Optimized for low-cost deployment in India | Expensive API & subscription model |
| Sovereignty | Data stays in India (no foreign servers) | Operates on global cloud infrastructure |
| Voice & Vernacular | Built for voice-first interactions in Indian accents | Weak in regional dialects |
| Benchmark Performance | Outperforms in Indic tasks (MILU, GSM8K-IN) | Better in general knowledge (MMLU) |
Cost & Accessibility
- Sarvam’s models are 5-7x more cost-effective to run in India
- Optimized for low-bandwidth environments
- Government-backed for public sector adoption
The Secret Sauce: How Sarvam Outperforms
- Cultural Fine-Tuning
- Trained on 1.2M+ Indian language prompts
- Special “debiasing” for political/cultural sensitivity
- Understands local contexts from Bollywood to panchayat systems
- Hybrid Reasoning Engine
- Thinks in English between
<think>tags - Responds in native Indian languages
- Outperforms Llama 3-70B in Indic benchmarks
- Thinks in English between
- Sovereign Infrastructure
- All data processed within Indian servers
- Partnership with IndiaAI Mission for secure deployment
- H100 GPU clusters optimized for Indian use cases
Government Backing & Future Roadmap

The IT Ministry has selected Sarvam to develop three specialized models:
- Sarvam-Large – For advanced reasoning (2025 launch)
- Sarvam-Small – Real-time applications
- Sarvam-Edge – On-device AI for feature phones
“Unlike global models, we’re building AI that understands the difference between a ‘thali’ and ‘tharavadu’,” says Dr. Raghavan. Early adopters include UIDAI, NITI Aayog, and Urban Company.
Why This Matters for India
- 🇮🇳 Digital Sovereignty: Reduces dependency on foreign AI
- 💰 Cost Savings: 60% cheaper than ChatGPT for Indian enterprises
- 🗣️ Voice-First Future: Optimized for India’s next 500M internet users
The Verdict: Who Should Use What?
- For global content: ChatGPT still leads
- For Indian businesses/governments: Sarvam is the clear choice
- For regional language apps: Sarvam outperforms by 20-35%
Request a demo for Sarvam Ai.
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